Genistar
Financial Education
Betty Hammond is one of Genistar's top Senior Vice Presidents. Yet her journey began much like many others: with uncertainty, challenges, and plenty of reasons to wait for a better time. However, she is convinced that her success wasn't the result of talent, circumstance, or luck, but of four deliberate decisions that changed the course of her business and, ultimately, her life.
When Betty attended her first Genistar training call in May 2020, she was sitting in the dark with a seven-week-old baby asleep in her arms. She was exhausted - the kind of tired, as she puts it, that ‘only new parents understand’. And somewhere between the feeding schedule and the fog of a global pandemic, a thought crossed her mind: maybe I should just pause this business until life gets easy.
She didn't pause. Six years later, in 2026, Betty stood on stage at Genistar's Annual Convention as a top earner, having reached Executive Vice President in seven months, and Senior Vice President in 22 months.
Her message to the room was simple:
"The life you've dreamt of is possible. Not for someone else. Not for the people who seem more confident. Not just for the people who started earlier—but for you, right now."
During her speech, Betty was quick to point out that her success wasn't built on luck or a head start. It was built on four decisions: ones that anyone sitting in that room, at any stage of their journey, could make immediately.
Decision 1: Design the Life You Actually Want
Most people never build the life they want because they never take the time to design it. They drift, react, and accept whatever comes their way. Betty made a different choice.
When I started Genistar, I didn't just see a business. I saw a possibility. A possibility to control my own time, to be present for my children, to create financial freedom and build something meaningful for myself.
She started asking herself one powerful question: if everything worked, what would my life actually look like?
That question shifted everything. Once she had a clear picture of the life she wanted, she stopped treating her Genistar business like a hobby. She started treating it like a vehicle that could take her exactly where she wanted to go.
This was the foundation. Without a clear vision, every setback feels like a reason to stop. With a vision, setbacks become temporary obstacles on a road you're already committed to travelling.
Decision 2: Decide You Are Worthy
Designing the life you want is one thing, but believing you deserve it is another.
Betty experienced a dip in her business between 2023 and 2025. Recruitment was slow and the momentum she had built in her first year had stalled. At the 2025 Convention, sitting in the same venue where, in the following year, she would take the stage as a top earner, she was genuinely applauding others being recognised, while quietly wondering if that would ever be her.
That's where the second decision came in. Not a dramatic one, but a quiet, deliberate one: I am worthy of the life I dream of.
She opened her notebook and started writing her targets. Becoming a top earner at the next event, receiving more awards and recognition for her progress, and a team of at least sixty recruits. Each one felt ambitious given where she was at the time.
But each one came true.
Self-doubt is normal. Every successful person in that room had experienced it. The difference, Betty says, is not the absence of doubt. It's the decision to act in spite of it.
Decision 3: Build Belief Through Action
Belief is widely talked about in business and personal development circles, but Betty offers a more grounded take on what it actually means.
Belief is not just something you say. Belief is something you go out and build.
After Convention 2025, Betty committed to showing up differently to every training call, every conversation, and every opportunity to recruit, develop, and lead. The results didn't come overnight, but they came.
I decided I'd keep showing up, even if it was messy. Even if it was slow. Even if it wasn't perfect.
That consistency of showing up when it wasn't convenient, when the results weren't yet visible is what transformed her trajectory. From four recruits in January 2025 to a team of over sixty in 2026. From questioning whether she belonged on stage, to standing on it.
Belief, in Betty's framework, isn't a prerequisite for action, but rather it's the product of it.
Decision 4: Stop Letting Excuses Run the Show
Betty doesn't dismiss the challenges her team members face. She's lived them: A new baby, a global pandemic, a business that stalled for nearly two years, a coach who challenged her to hit targets she wasn't sure she could reach.
When her coach, Steve Jenkins, compared her progress to another top performer who didn't have children to care for, Betty's first response was to explain why her situation was different. And then she caught herself.
If they were sleeping eight hours, it meant I had to sleep only six or five hours to get to the same level.
It's a sobering thought, and an honest one. Excuses, Betty acknowledges, often feel entirely legitimate. I don't have time. I'm too busy. I'll start next month. They make sense, they're relatable, but they will keep you exactly where you are.
If a seven-week-old baby didn't stop me, then most excuses we carry are simply stories we tell ourselves.
That's not a dismissal of real obstacles, it's a reminder that the committed find a way through them and that success, ultimately, belongs to those who decide to stay committed.
The Life You've Dreamt of Is Possible
Betty Hammond's story is not about a person with rare gifts or exceptional circumstances. It's about a mother who was tired, navigating a pandemic, sitting in the dark with a newborn and choosing, in that moment, not to quit.
She designed a life worth working towards. She decided she was worthy of it. She built belief through daily action, not motivation alone. And she stopped letting her circumstances write the story.
That life you dream of doesn't happen by accident, it happens through four decisions.
Those decisions are available to anyone. They don't require a perfect starting point or the right timing. They require clarity, commitment, and the willingness to keep showing up, even when it's messy, even when it's slow.
As Betty closed her address to the Genistar family, she left the room with a challenge: You need to make a choice today.
That choice starts with a single question. If everything worked, what would your life actually look like?
Watch the full video of Senior Vice President, Betty Hammond below:
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